Daveyton Mall’s CSI project aids the community

Daveyton Mall’s Centre Management team initiated a Corporate Social Investment (CSI) project to improve the lives of the community members of Daveyton and through that initiative, they also wanted to show appreciation to the community of Daveyton for consistently supporting Daveyton mall. The project aided 400 individuals from the community of Daveyton including two NPO’S in the Daveyton area namely, Black Child It’s Possible and Zwakala Community Development Centre. The campaign took place at Daveyton Mall wherein shoppers had the opportunity to fill in the registration index and pick either…

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Every One Pays the Price of Gender Based Violence

You may not be the one that does all these evil things we see and hear about in our communities, but one way or another we will all pay the price for it. Example: In one community a man killed his girlfriend because she was pregnant with another man’s child. Both families and the whole country were affected by this. Someone may ask how? Answer A loud cry of a mother who cried for her killed daughter and the other mother emotional and psychological disorientated because of the trouble caused…

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Social Media – New channels of modern PR are complementing traditional media efforts

As old-school PR professionals, we have always relied on traditional media, which includes print and online mediums: newspapers or magazines and broadcast: TV or radio to create publicity for our clients. These are the communication mediums that are used by most decision-makers in business because most CEO or executives in companies consume their news from these old, traditional platforms. You see, most executives always enjoy opening the Sunday newspapers and seeing their companies featured or even an informative leadership piece where they are quoted. They also watch international and local…

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